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As a London travel expert, people quite often ask me for recommendations for good Airbnb rentals in London. I used to think that tourists using Airbnbs over hotels and other options was ok, but after experiencing the rental squeeze as a Londoner and learning more about how Airbnb affects cities and local communities, I no longer recommend tourists to use Airbnb in London.

Keep reading to understand why, and the impact you have when you use the popular service.

Airbnb was unofficially started when its two founders were living in San Francisco and struggled to afford their rent (the irony). There was a conference coming to town, so they “rented out” their flat and acted as tour guides for their guests. And from there, the idea was born, with a vision to allow regular people to make some money letting strangers stay in their house or flat. The site grew quickly, and is probably bigger than anyone could have imagined it would be.

A brief history of Airbnb

Airbnb was unofficially started when its two founders were living in San Francisco and struggled to afford their rent (the irony). There was a conference coming to town, so they “rented out” their flat and acted as tour guides for their guests.

And from there, the idea was born, with a vision to allow regular people to make some money letting strangers stay in their house or flat.

The site grew quickly, and is probably bigger than anyone could have imagined it would be.

How Airbnb changed the travel accommodation industry

According to an article on Forbes.com, back in February 2020, Airbnb was hosting over 7 million listings and is active in more than 100,000 cities across 220 countries and regions. The Airbnb team has huge aspirations for hosting one billion people each year just a few years down the line, so we shouldn’t expect the company to slow down any time soon.

Airbnb has completely changed how many people travel, providing an alternative to the traditional hotel room that doesn’t always work for every sort of trip. A disruptor for such an old industry is usually good, as it keeps everyone on their toes and usually benefits the consumer.

But with so many users and such high demand for Airbnb rentals, both pre-covid and post, there was and still is a lot of money to be made, by both individual hosts and property developers and short term-let management companies. But while Airbnb, property owners, and tourists might be benefitting, studies have shown that this all can negatively impact the local community in more ways than one.

How “the Airbnb effect” negatively impacts the housing market

Those who paid at least a bit of attention in economics class know that when supply goes down and demand stays the same or increases, prices go up. This is why so many cities around the world are experiencing major housing crises, as there is a lack of additional (affordable) housing, while more people are moving to cities and the demand for housing has increased (all pre-Covid). Therefore, prices increase at unmanageable rates, like in London, where rental fees have increased by a whopping 25% in just the last ten years, according to a study by Rightmove.

These crises have been going on for a long time, and the blame can’t fully be put on Airbnb. But the truth is that unfortunately in many of these cities, we’re seeing tons of properties that used to be rented long-term to local residents get pulled off the market and instead are listed as Airbnb rentals, because of the profit potential.

In fact, according to a 2015 article on the BBC’s website, in Manhattan’s Lower East Side, one study found that full-time Airbnb listings earned, on average, two to three times the median long-term rent. And the more properties that are converted to Airbnbs, the more that the long-term housing market shrinks, causing rental prices for locals to increase even quicker.

I’ve covered this pretty extensively already, but the more demand that there is for Airbnb rentals in London, then Londoners will in effect be dealing with a continued increase on already VERY expensive rents, less power when it comes to shitty landlords (because there won’t be many other flats to move to instead), and neighborhoods that turn from friendly and welcoming to a jumping-off base for tourists who may or may not respect those who still live there.

Other negative effects of Airbnb on the locals

It’s not just the market shifts that are a problem. Airbnbs threaten to diminish local communities, displace long-term residents, often cause a nuisance for neighbours, and pose safety issues for housing blocks that have communal entrances and areas. Just a quick Google search will bring up hundreds of articles of people who have dealt with theft, violence, noise violations, and more, all because a neighbor was renting their property on Airbnb.

There’s also the problem of hosts who don’t disclose their Airbnb earnings to the tax man, which means that the local economy gets almost no benefit for the rental. When compared to a hotel stay, which is usually taxed fairly heavily, this represents a significant loss in tax revenue for the local economy. Hotel stays also help to support the jobs of many staff, while an Airbnb rental provides one cleaner a one-off job (if the host doesn’t do the cleaning his or herself) and after Airbnb fees and taxes the rest goes to one company or person.

 

Eek. So what has the London government done to mitigate this?

Across the world, we’re seeing a ton more regulations placed on Airbnb rentals in cities that are trying to keep long-term rentals from being taken off the market. For example, travel hot spots like Palma, Berlin, and Santa Monica in Los Angeles have outright banned Airbnb rentals altogether.

Other cities like Amsterdam and Barcelona are greatly restricting the ability to get a license to host on Airbnb or limiting the amount of days hosts can rent out their properties.

A few years back, London Mayor Sadiq Khan introduced a 90-day rule, saying that hosts who rent entire properties are only allowed to do so for 90 days per year. Unfortunately according to this 2017 article on BBC.com, this has had no positive impact and it’s very easy for property owners to skate around this rule. In fact I very easily found this highly unethical article describing how exactly to get around the rule in what are absolutely fraudulent ways, yet wouldn’t take the keenest of criminals to implement.

On top of that, there are currently no restrictions on renting just a room in a London home on Airbnb, which is still detrimental to the market as it reduces the amount of room rentals available to low-income Londoners. So many young people and those on low wages rely on renting a room to be able to live in London, so this harms the most vulnerable.

I’ve covered this pretty extensively already, but the more demand that there is for Airbnb rentals in London, then Londoners will in effect be dealing with a continued increase on already VERY expensive rents, less power when it comes to shitty landlords (because there won’t be many other flats to move to instead), and neighborhoods that turn from friendly and welcoming to a jumping-off base for tourists who may or may not respect those who still live there.

What your Airbnb booking does to Londoners like me

I’ve covered this pretty extensively already, but the more demand that there is for Airbnb rentals in London, then Londoners will in effect be dealing with a continued increase on already VERY expensive rents, less power when it comes to shitty landlords (because there won’t be many other flats to move to instead), and neighborhoods that turn from friendly and welcoming to a jumping-off base for tourists who may or may not respect those who still live there.

I also personally worry about how Airbnb rentals give strangers access to my building, meaning they could just walk up to my door and well… who knows what they might do. It’s not their flat or their building, so the consequences are minimal.

Should you stop using Airbnb altogether?

For London? Yes. For the rest of the world? No. Airbnb rentals can make a positive impact on communities, primarily on areas that don’t have housing shortages… which rules out most cities.

For example, last year my friends Iz and Johnny Harris purchased a church dating back to 1872 in a rural area in Virginia and transformed it into a beautiful weekend escape spot, giving guests the chance to explore the beautiful Skyline Drive just fifteen minutes away, and some of the more local community areas that could benefit from a bit of tourism.

So don’t worry, I’m not telling you to cancel Airbnb altogether! Just use it responsibly.

What are suitable alternatives for my London trip?

Other sites like Plum Guide, VRBO, Homeaway and Booking.com’s flat booking feature all are exactly the same as booking with Airbnb, as these platforms are still allowing property owners to list properties for short-term rental that would have otherwise been on the long-term rental market, decreasing demand for Londoners, and therefore increasing rental prices.

Here are your alternatives.

The London Edition was designed by none other than Studio 54 founder and boutique hotelier Ian Schrager, in collaboration with New York architecture firm Yabu Pushelburg. They restored the property, originally built as multiple Georgian townhouses in 1835-ish, to the glory that it is now. The new design somehow takes old-world grandeur that you’d expect from London and makes it more modern.

Image Courtesy of The London Edition Hotel

Hotels

Obviously, we still have hotels. There are tons of really good ones around London at almost every price point imaginable. As mentioned earlier, when booking a hotel, your tourist dollar helps to employ many people, like cleaners and front desk staff, and usually doesn’t just go to one person’s pocket.

Here are some articles to help you with your hotel search:

This is an image of our London Itinerary product.

If you’re keen to have a kitchen, you could opt for a hostel with kitchen access. When doing your search on Hostelworld, choose the filter “self-catering facilities” and you’ll see only the hostels with kitchens that guests are welcome to use. Rent a bed if you’re on a budget or go for a private room if you don’t want to share with strangers.

Image Courtesy of Wombats Hostel

Hostels

If you’re keen to have a kitchen, you could opt for a hostel with kitchen access. When doing your search on Hostelworld, choose the filter “self-catering facilities” and you’ll see only the hostels with kitchens that guests are welcome to use. Rent a bed if you’re on a budget or go for a private room if you don’t want to share with strangers.

More and more apart-hotels are popping up around London, giving you the best of both worlds. You get a kitchen and living space like you might in an Airbnb, while also having the comforts of a hotel with things like front-desk staff that can assist you when needed and daily or weekly cleaning (yay).

Image Courtesy of Locke Apart-Hotels

Apart-hotels

More and more apart-hotels are popping up around London, giving you the best of both worlds. You get a kitchen and living space like you might in an Airbnb, while also having the comforts of a hotel with things like front-desk staff that can assist you when needed and daily or weekly cleaning (yay).

Some options to have a look at for apart-hotels in London are Bermonds Locke, Cheval Residences Three Quays (with amazing views of Tower Bridge and apartments for up to six people), and Tower Suites by Blue Orchid (also with great views and apartments holding up to three people). For more options, read Best Apart-hotels to Stay in in London.

Honestly, I don’t miss using Airbnbs that much. Recently while traveling, I’ve found that when I book an Airbnb because I want access to a kitchen, that I don’t actually use the kitchen, except for the fridge. So booking a hotel with a fridge in the room is usually sufficient for me, as I can keep things like milk and yogurt in there for in-room breakfast, and I can store leftovers from restaurants to eat the next day too.

If you do still want a kitchen however, the links above should be helpful.

What if I book a room in someone’s home, and not the whole flat?

Often, the “host” isn’t actually allowed to do this as per their lease agreement or if they own the property, the building that the flat is in does not allow this type of short term rental.

If it is allowed, as mentioned earlier, this is still taking a room away from a potential long-term tenant, leaving us with the same argument and problem. So I would still recommend not to do this.

If you’re on a budget, you can get a similar experience to renting someone’s room by booking a private room in a hostel with a kitchen.

Remember that where you spend your money matters.

When you travel, your money counts as a “vote” for what you care about and support in the place you are visiting. So if you’re still considering booking an Airbnb in London, it’s important to keep in mind that your booking negatively impacts Londoners, and how would you feel if this crisis was happening in the city or town that you rent in?

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Jessica Dante

Jess is the founder of Love and London, an online travel guide that helps London tourists to visit London like they live there. She's been featured in Refinery29, Forbes, BBC Radio 2, HuffPost, and more. Jess is also a sustainable and ethical travel advocate.